May 1, 2023

HOOD Agency went to the Netherlands with Sea New York! 

Sea New York has been a regular client of HOOD Agency for four years, and now our team has just hosted a press day in Amsterdam on their behalf – and judging from the stunning pictures, their visions for the event came true!  

HOOD Agency hosted Sea New York’s press day in Amsterdam.  

HOOD Agency have worked with Sea New York as a regular client for four years, where they’ve taken care of their global PR and has acted as a creative sparring partner. Recently, part of our team went to Amsterdam to host a press day for local press and influencers, where they presented the new Sea New York Fall 2023 collection. The work included concept development, production, and guest management, all with the purpose of increasing the brand’s visibility in the Netherlands. 

“It has been exciting to follow the Sea New York’s development in recent years, where we have particularly focused on increasing the awareness in Scandinavia, Europe, and the UK. Here it has been important to be physically present at our primary markets, which is why in the past year we’ve been hosting physical events in Oslo, Stockholm, and most recently Amsterdam. We have several exciting international events in the pipeline for the rest of the year.”  

– Sofie, PR Manager at HOOD Agency  

The event was hosted at the gorgeous boutique, Carmen Amsterdam, fitting the aesthetic of the new collection perfectly – the room was thereby easily transformed into a beautiful showroom full of the items from the new collection, creating an intimate environment that allowed local press and influencers to get a firsthand look of the new collection. Sea New York is known for their stunning and stylish collections, and the new collection is no exception! 

“It’s always a pleasure to work together with the team behind Sea New York, and we’re grateful for the trust and nonetheless very proud to work with such a strong brand.” she adds.  

We can’t wait to see what’s next!